social networking Archives

In my last post called “Creating Community, Not Followers – a Social Media Rant” I asked you if you were using social media as part of your marketing/advertising strategy.  This is part two of this social media series – and why you should be creating a community – not a list of followers – in your business… Read the rest of this entry

Are you using social networking or social media in your marketing mix?

If so, you probably know that twitter was recently the victim of a DOS (Denial of Service) attack.  Earlier today I read a blog post by Michelle MacPherson – an expert in social media networking – called Why Social Media Sucks, which got me thinking about it – especially because right now it’s the “next big thing” and it seems like everyone and their brother is on the bandwagon about how social media can make or break your business.

It’s no secret that the world of media and marketing has changed. Read the rest of this entry